Yes.. This is cute. It’s even a little weird… Why did we do it? Because it seemed like a good idea at the time and hamsters are just cute!
Misha the hamster is actually eating white cabbage pieces from right to left and the film was reversed to look like she’s pulling pieces out of her mouth and unfolding them.
What does this have to do with promotional marketing? Absolutely nothing– But it made you look.
Which is kind of what marketing is all about, eh?
PS: Thank you, Misha!